Disclaimer: This is a collaboration project with Jiawen, Joel & Amelia.
DBS IDEAL is a new banking concept that provides convenience and to encourage youths to start saving up for their future by allowing them to get their own ideal card through customizing, the mobile app also provides an all-in-one service which allows easy tracking of their spendings & savings, with DBS IDEAL, banking just got more fun!
POSTERS
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BROCHURE/DIRECT MAILERS
Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.
MICROSITE
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MOBILESITE
Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.
MOBILE APPLICATION
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ELECTRONIC DIRECT MAILERS
Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.
INTERACTIVE BANNERS
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INTERACTIVE INSTALLATION
Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.
FACEBOOK PAGE
Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.
