Disclaimer: This is a collaboration project with JiawenJoel & Amelia.

DBS IDEAL is a new banking concept that provides convenience and to encourage youths to start saving up for their future by allowing them to get their own ideal card through customizing, the mobile app also provides an all-in-one service which allows easy tracking of their spendings & savings, with DBS IDEAL, banking just got more fun!

POSTERS

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

BROCHURE/DIRECT MAILERS

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

 

MICROSITE

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

 

MOBILESITE

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

 

MOBILE APPLICATION

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

 

ELECTRONIC DIRECT MAILERS

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

 

INTERACTIVE BANNERS

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

 

 

INTERACTIVE INSTALLATION

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

 

FACEBOOK PAGE

Print advertisements are done with a mirror surface to represent the reflections of everyone and how the reflections shows out the identity.

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